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[Premiere]: “LTD LTD” by DOLLS

Just in time for Valentine’s Day, DOLLS has released her music video for “LTD LTD.”

The video has a minimalist monochromatic color scheme contrasted by the kaleidoscope effect – similar to that of the “Synthetica” music video by Metric but with an eerie feel. At times resembling a Rorschach test, the minimalist style leads viewers and listeners completely to their own interpretations – imagining and building even more to the song itself.

Much like the video, “LTD LTD” begins with a minimalist beat and Nikki Awesome’s Kylie Minogue-style electropop vocals then builds from there to a sultry but playful track.

The video perfectly captures the mystery and suspense of romance – with the dark setting and shadow-like visuals – depicting the confusing but exhilarating emotions of love.

Sidenote: If you’ve got someone who makes your heart beat like “LTD LTD,” send that person one of DOLLS’s Valentine’s Day cards.